March 17, 2020

Wortspiel Launches Friendly Analytics, the Privacy-Friendly Swiss Google Analytics Alternative

Due to increasing regulation by laws such as DSGVO (EU) or CCPA (California), many companies are challenged to ensure data protection when analyzing their websites. Google’s market-leading …

November 16, 2019

Raising the Data Treasure – Specialist Article by Christian Ebernickel in the Handelszeitung

The use of data permeates our everyday lives and yet only a minority of companies actually use the data consistently to analyse, control and monitor their marketing. …