What can performance marketing do and what does a typical campaign look like? The sector is growing rapidly. But the number of mistakes you can make if …
Actually I didn't want to go to Budapest at all. I was there a few years ago to celebrate my graduation. The city had left no lasting impression on me. But this time everything was different …
Netzwoche, the Swiss IT magazine with the highest readership, produces annually the “Great Swiss Digital Ranking” in cooperation with Best of Swiss Web. It covers the largest …
“Quem não viu Lisboa, não viu coisa boa” , the famous poet António Nobre once said. “Those who have not seen Lisbon have not yet seen anything beautiful” would …
What challenges do companies face when using Google AdWords? And why is our claim “The AdWords Accelerator”? Recently, I was allowed to express my opinion in a …
Our Stefan Vetter is an official “Google Certified Trainer” since December 2017 – as one of only seven persons in Switzerland. In this role he regularly gives …
Last Thursday we celebrated our third anniversary with our team, customers, partners and friends. At the same time, we inaugurated our new office premises in Zürich’s …
Decentralized working is the trend. The agency “Wortspiel” relies exclusively on remote work. The team members are based in Zurich, Bern and Hamburg, among other places. They …
We at Wortspiel work as an agency for companies like Migros, Swisscom and WordPress. And that without a shared office and without fixed working hours. Does …
Google AdWords allows businesses to address their clients directly. However, certain guidelines should be followed; otherwise this kind of marketing can quickly become very expensive. This article appeared …